We create business results in a digitally connected world, by combining strategy, design and analytics with technology and data. We understand the real opportunities, and together with our clients we turn understanding into results.
Analytics is a key element in everything that Avaus delivers for its customers. Avaus Analytics enables its customers to make data-driven decisions for business optimization.
As the world gets more complex due to the explosion of digital channels and the marketing mix, it is ever more important to understand customer behavior across channels and throughout the customer life cycle.
Integrating traditional customer analytics with web analytics makes Avaus Analytics uniquely positioned in northern Europe.
The traditional boundaries between identified customer analytics and web analytics about unidentified users are dissolving, as new agile technologies help to build Amazon-like sales models.
It is essential to turn those unidentified prospects into buying customers and start a personalized dialogue with them to build a profitable relationship.
We help our customers to act smarter in digital marketing and digital service development.