One client. So many identical alternatives.

So what makes the difference?

Today we’re blessed and cursed with an increasing amount of alternatives. We’re constantly making choices between equally fascinating pieces of content, deciding which product to pick from amongst various look-alikes or selecting between very identical life-improving services.

Avaus’ social experiment The Choice seeks answers to what makes the difference between the above ’identicals’ today.

We’re finally ready and proud to share this unique ‘social experiment meets reality-dating’ documentary short with you. We sincerely wish you enjoy it and we also hope our test manages to present the current ’data-this-data-that’ -topic with something tangible and concrete.



We have the sharpest minds in business consulting with experience in both B2B and B2C marketing. Our people strive to dig deep for true business-insights based on the data and analytics available, while assisting companies navigate in the rapidly changing marketing environments. We help our clients understand their customers better. Needles to say, this always leads to exceptional business results.


Design & Content

With data it’s the end of the guessing game. We build stories and concepts that can be scaped and molded throughout digital and physical environments. They can be stretched to various contact points and optimized along the way. Our creatives are the most innovative thinkers and persistent doers in the business and they’re all in very good terms with that thing called data.


Programmatic Media

We don’t just throw the messages in the air and hope someone catches them. Today it’s impossible to do effective media planning without top of the line analytics and technology. Our media team is miles ahead of competition with smarter tools and insights to make the impact that success today requires.


Technology is the backbone of all marketing efforts today. Without it you can’t collect data or spread you messages effectively. Our tech team’s high level competence in marketing automation has made us the Nordics’ most experienced partner of the world famous tech suppliers; Adobe, Marketo and Adform.


Data & Analytics

Our every action and decision leans on the results that our analytic masterminds and number-crunchers dig up from the data they collect and chew every day. With data and analytics we can easily turn any company’s marketing more effective via reducing the unneccessary costs. This is done by eliminating everything that just doesn’t do the trick.


Growth Hacking

Yeah, we know. But in lack of a better word for these power rangers, that’s it for now. So if and when the goal is to get results and more for your buck, right now and in the long, through a constant learning curve, the most unique skills are needed. Our growth hacking combines marketing, sales, technology and analytics all-in-one. The aim is to lead the potential customers right to the purchase and to create that fierce upward spiral in company sales.